The U.S. Labor Department says radio will be among the slowest-growing industries in the coming decade. Government economists say consolidation and technology breakthroughs will lead to 5% fewer radio announcers by 2015.
Among the "negatives" for radio work? Shift work and low pay, with the median salary for a radio employee about $11 an hour.
An unnamed CBS Radio Manager who said they are allocating dollars to the Internet because: "That's where we think the growth is going to be." Think? The web is where you THINK growth is going to be? I got news for ya, Skippy -- it's where the growth has BEEN for the last three years. Pull your head out of the sand (or maybe outta your rear orifice) and you just might see how the world has changed around you (and passed you by.)
Here's a quote dedicated to our winner: Cogito cogito ergo cogito sum (I think that I think, therefore I think that I am.) ~ Ambrose Bierce.
According to Inside Radio, five more groups have commited to encoding their HD Radio signals to include the Tagging technology. CBS Radio, Cox, Cumulus, Entercom and Greater Media are joining Clear Channel in adding the tag that allows listeners who hear a song on a HD Radio station to preview, buy and download it later on iTunes.
Cox CEO Bob Neil says "Empowering our audience with more information and choice has been a cornerstone of Cox Radio's new technology efforts, and this exciting opportunity is a natural extension of that."
Whatever. As far as this concept goes, this is a great way for a profit to FINALLY be made off HD Radio. At least for iTunes...
You want to earn a little bit for Radio? Allow the tags to include the iTunes affiliate code. Stations could earn a whopping penny (or two!) for every download made from their tag.
You want a wake-up call? Wait until Radio sees just how many downloads were actually made off their HD Radio tag. My guess is ZERO.
In a brilliant act of confronting Apple with its own words (and then making them eat those words) a YouTube user with the screen name "KeeptheiPhoneFree" created a video mashup of all the third-party iPhone software that was effectively rendered useless when Apple released the firmware update 1.1.1.
The real act of brilliance was in using the audio from Apple's groundbreaking "Think Different" campaign. Listen to the narrator (who I think is Richard Dreyfuss) call out Apple's salute to "the crazy ones, the misfits, the rebels, the troublemakers. The round pegs in the square holes. The ones who see things differently." According to Apple's script they have no respect for the status quo -- yet that's just what Apple is trying to maintain by fighting the iPhone hack that allows for greater user ability by these self same "Crazy Ones."
So, according to Apple it is okay to Think Different -- just don't think TOO different from them.
Focusing
primarily on terrestrial radio broadcasting, ZombieRadio.com is
dedicated to pointing out the mindless and brain-dead actions of the
mainstream media industry in general.
Don't
get too comfortable satellite, television, cable, and internet -- we
all know from seeing zombie movies that the contagion spreads quickly.
