Ray of iHope for HD?
Apple says it's planning an HD Radio push.
While some were surprised to see the latest generation of iPods did not include a traditional Radio tuner, the iPod could converting itself into an ally for the HD Radio initiative.
Apple will reportedly unveil HD Radio-equipped boomboxes with iPod docks at the Macworld Expo in January. These new units will be iTunes Tagging-ready, allowing users to more easily turn songs heard on the radio into purchases via the iTunes store.
iLounge.com reports that Apple VP Greg Joswiak says they're pleased with the "strong support" they're getting from the radio industry (duh!) and CBS Radio, Clear Channel, Cumulus, Cox, Entercom and Greater Media have begun encoding stations for iTunes Tagging.
While some in the broadcast industry are apparently getting excited by the fact encoded HD stations would get a share of iTunes music sales revenues, I think the sum would be paltry compared to the fact this is the potentially first device to meld the HD albatross with something else people might desire -- an iPod boombox. I also find it funny that the big broadcast boys are also so quick to turn their HD signals into low rent shills for iTunes. What can they truly expect on a share of revenue... 5 or 6 cents? They can already make that with iTunes affiliate programs on their websites. Are they seeing lots of revenue from that option? I doubt it. You know why? Because few people discover any new music on traditional Radio these days. If they like the song a station is playing, chances are they probably already own it because Radio is afraid of playing anything unproven and untested.
Hell, the local station in my town keeps bragging about how "you probably recognize that Fiest song we just played from the iTunes commercial."
Great.
Radio is programming their playlist from iTunes commercials.
While some were surprised to see the latest generation of iPods did not include a traditional Radio tuner, the iPod could converting itself into an ally for the HD Radio initiative.
Apple will reportedly unveil HD Radio-equipped boomboxes with iPod docks at the Macworld Expo in January. These new units will be iTunes Tagging-ready, allowing users to more easily turn songs heard on the radio into purchases via the iTunes store.
iLounge.com reports that Apple VP Greg Joswiak says they're pleased with the "strong support" they're getting from the radio industry (duh!) and CBS Radio, Clear Channel, Cumulus, Cox, Entercom and Greater Media have begun encoding stations for iTunes Tagging.
While some in the broadcast industry are apparently getting excited by the fact encoded HD stations would get a share of iTunes music sales revenues, I think the sum would be paltry compared to the fact this is the potentially first device to meld the HD albatross with something else people might desire -- an iPod boombox. I also find it funny that the big broadcast boys are also so quick to turn their HD signals into low rent shills for iTunes. What can they truly expect on a share of revenue... 5 or 6 cents? They can already make that with iTunes affiliate programs on their websites. Are they seeing lots of revenue from that option? I doubt it. You know why? Because few people discover any new music on traditional Radio these days. If they like the song a station is playing, chances are they probably already own it because Radio is afraid of playing anything unproven and untested.
Hell, the local station in my town keeps bragging about how "you probably recognize that Fiest song we just played from the iTunes commercial."
Great.
Radio is programming their playlist from iTunes commercials.
Labels: HD Radio, Industry, iPods
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