Apple Sees No Future in Radio
Apple announces plans for their entire new line-up of updated iPods, and you know what is so painfully obvious in its lack of presence? Radio.
The entire iPod product line is receiving a major overhaul, but Radio is not part of their remodeling plan. InsideRadio argues that it is because Apple is in the music download business, but one of the new features is in partnership with Starbucks that allows iPod users to locate and purchase any song they heard played in a Starbucks location via wireless access to a special WiFi version of iTunes. Seems like this could have been executed through a partnership with terrestrial broadcasters had the interest been there. But it wasn't.
Since the new iPod has WiFi access and a built-in Safari browser, perhaps we'll see the same sort of hear-it/buy-it feature connected to Webcasters and Radio stations who are streaming their programming.
Perhaps.
But I wouldn't hold my breath waiting for someone from Radio to approach iTunes in order to get this concept in motion -- because according to InsideRadio Steve Jobs is just "in the business of selling music as well as listening devices."
I'd say he's in the "Kicking Radio's Ass" business.
The entire iPod product line is receiving a major overhaul, but Radio is not part of their remodeling plan. InsideRadio argues that it is because Apple is in the music download business, but one of the new features is in partnership with Starbucks that allows iPod users to locate and purchase any song they heard played in a Starbucks location via wireless access to a special WiFi version of iTunes. Seems like this could have been executed through a partnership with terrestrial broadcasters had the interest been there. But it wasn't.
Since the new iPod has WiFi access and a built-in Safari browser, perhaps we'll see the same sort of hear-it/buy-it feature connected to Webcasters and Radio stations who are streaming their programming.
Perhaps.
But I wouldn't hold my breath waiting for someone from Radio to approach iTunes in order to get this concept in motion -- because according to InsideRadio Steve Jobs is just "in the business of selling music as well as listening devices."
I'd say he's in the "Kicking Radio's Ass" business.
Labels: Industry, iPods, Radio, Rants
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